As more and more retailers offer paid loyalty programs, some are asking themselves if they should consider adding the model to their repertoire. This approach can completely change the traditional...
If you’re a brand looking for a way to improve customer communications, this is the post for you! You will learn how to fully optimize your business needs to compete with the big players in your...
As more brands are building emotional loyalty into their customer loyalty strategies, it's important to know how best to approach this task. It's no secret that the relationship between consumers and...
No one wants to send emails that languish unread in recipients’ inboxes. Personalization is key if you want your email campaigns to truly connect with your contacts. But how can you make that...
Want to increase your sales through email marketing? Email marketing can be a powerful way to increase brand exposure and loyalty and ultimately lead to more purchases from more customers. A key part...
Email marketing is a great way to turn contacts into customers. Not just any emails will have the impact you want, though. Make sure you’re following these five best practices to make the most of...
Traditional marketing no longer cuts it in the financial services arena today. Customers increasingly want the brands they trust to interact with them in personal ways, and that includes their...
Is your credit union looking for ways to keep up and gain an edge in a competitive market? Retaining your members is one of the most foundational ways to do that. Let’s look at some ways credit...