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Prioritizing Point of Purchase Displays in Retail

Point-of purchase (POP) displays are a popular marketing tool to encourage impulse buys at the point of purchase. Learn more about POP displays and why they should be a critical piece of the puzzle...

Using Customization for Point of Purchase Displays that POP

You’re walking down the store aisle, and your eyes are suddenly drawn to a colorful display singing the praises of a product that’s right there on the shelf. You’re intrigued, and with just a moment...

Learn How To Build Emotional Loyalty

As more brands are building emotional loyalty into their customer loyalty strategies, it's important to know how best to approach this task. It's no secret that the relationship between consumers and...

INTUITION - A Patient Reward Loyalty Program In Healthcare

Rewards and loyalty programs are common in the business world, but they have only been around in the healthcare industry for a short time. As the need to boost patient and member loyalty has grown in...

5 Common Direct Mail Mistakes To Avoid

Direct mail is a great way to get people's attention, and you only have about 8 seconds to make that happen. In those few seconds, your prospects need to be able to understand what you’re offering...

How to Build the Best Email Marketing Strategy with Your CRM

Have you ever received an email from a brand you like to do business with, but they’re promoting a product that you have no interest in?

How to Choose the Right Email Marketing Agency for Personalization

No one wants to send emails that languish unread in recipients’ inboxes. Personalization is key if you want your email campaigns to truly connect with your contacts. But how can you make that...

4 Powerful Personalized Email Marketing Strategies to Increase Your Sales

Want to increase your sales through email marketing? Email marketing can be a powerful way to increase brand exposure and loyalty and ultimately lead to more purchases from more customers. A key part...

5 Best Email Marketing Practices to Boost Revenue

Email marketing is a great way to turn contacts into customers. Not just any emails will have the impact you want, though. Make sure you’re following these five best practices to make the most of...

How To Create More Engaging Customer Experiences Through Print

Marketing is changing. The focus is now on talking to people on a much more personal level and on building long-term relationships. People don’t want companies to talk at them; they are looking for...

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