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Campaign Execution

Get it done right.

IT’S ABOUT RESPONSE. AND SO MUCH MORE.

So many options for reaching your customers. And so many ways to get it not quite right. At Baesman, this risk is unacceptable. We know how to plan, launch, monitor, and assess marketing campaigns that put customers in motion. And get better with each iteration. Our dedicated team covers it all— from design services and printed communications to email and digital data support, we work hard to ensure your campaign is executed seamlessly.

Email Services

FEEL A LOT MORE CONFIDENT HITTING “SEND.”

There’s more to an effective email campaign than you may realize. Planning. Testing. Segmentation. Automation. We meld industry trends, best practices, and business goals so your customers can’t help but click “open.” Then we monitor response and evolve the program to be even more effective.

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Emails sent

Email Strategy

Baesman provides the insights and guidance you need to take your email program to the next level. We cover everything from initial program assessments and calendar build outs, to testing agendas and fully automated campaigns. Our results-driven methodologies and best practices ensure that we take your program to the next level.

FEBRUARY VALENTINES DAY PROMO MARCH JOIN NEWSLETTER APRIL LOYALTY CARD BULK RE-ORDER MAY BLACK FRIDAY PROMOTION STRATEGY ECERT ONE AND DONE SOCIAL IMAGE ECERT REMINDER ANALYTICS

Email Design & Development

Our digital specialists work to create templates that not only look amazing but are functional across ISP, device, and browser combinations. Our designers collaborate and work seamlessly with other agencies or in-house resources to produce dynamic, on-brand creative. Whether you’re looking for light creative polishing or full support, we’ve got you covered.

Email Coding & Execution

We stay on top of industry trends and technical updates to make sure that your email looks and functions at the highest level. Our full suite of coding and execution services allows us to be “hands on” at one of the most important steps in the email process.

Email Reporting & Deliverability

“Know the customer, reach the customer.” That’s our mantra. We compile and analyze email campaign data to understand what works and why so we have a pin-point accurate picture of your customer’s preferences and behavior. All of this adds up to targeted, profitable campaigns. We understand that making it to the inbox is one of the highest priorities for email marketers, so we work tirelessly to establish a dedicated deliverability strategy that will keep your emails out of the spam folder and ensure a positive sender reputation.

Social Marketing Services

TRANSFORM YOUR BRAND’S TASTEMAKERS INTO INCREASED CONVERSIONS.

Turn the selfie into a solution. Baesman has partnered with ReadyPulse to offer patented self-service technology that allows you to surface relevant, high-quality, and authorized user-generated content from your brand’s digital influencers and transform it into shoppable experiences right on your eCommerce pages. As a digital marketer, you can quickly associate your products with brand-relevant UGC through catalog integration in a variety of configurable display options. Ask us for a demo—it’s an amazing new way to increase social referrals, online engagement, and eCommerce conversions.

Brand
Ambassador

Click to
purchase

Loyalty Program Services

WE’LL KEEP THEM COMING BACK.

Everyone knows it’s cheaper to keep a customer than earn a new one. That’s why loyalty programs are so critical to the customer life cycle. We’ll help you develop rewards and other programs that recognize your best customers, generate sales, and feed you analytics that deepen your understanding of your most active brand loyalists.

Loyalty members are

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More likely to become
brand ambassadors

Loyalty Program Strategy

Our process recognizes, rewards, and influences profitable subscriber behavior. We take an in-depth look at customer shopping behavior, channel preferences, and preferred methods of communication to get program strategy right from the start.

Loyalty Database Management

Our flexible loyalty management system seamlessly integrates member data from any source to ensure customer information is personalized and up-to-date across any channel.

Loyalty Analytics & Program Insights

Our team of loyalty strategists and data analysts help create program KPIs, insights, and measurement criteria at each stage of the loyalty lifecycle to ensure the growth and profitability of your loyalty program.